Sunday, 9 November 2008

Blogging: required for Seo?

Go back 5 years and the word Blog didn't mean much to many of us, but now this tool is widely used for both personal and commercial reasons.

The main use of a Blog (derived from the phrase 'Weblog') is for socail purposes, where you can create a website that reflects a topic or individual. By making a space on the Internet you can leave pitures, links and other personal related applications like videos or music.

A more useful reason to create a blog would be to create fresh relevant content regarding a service or product. Some companies end up with a network of blogs solely for SEO purposes, and this is surely set to increase in the coming years.

Tuesday, 4 November 2008

Why do we need SEO (search engine optimization)

When the internet first started, like any industry the competition, and the demand for services was minimal. As the years have passed and a generation has gone, we have seen the eemergence of a whole new shopping avenue - a whole new channel to generate sales and satisfy consumer demand.

The natural progression of this phenomena is the intellegence involved with the technology. In the last decade I have seen various techniques / skills come and go. The one tecnique that sticks out is raising the sites importance with search engines, to improve the rankings for related keywords to your website. This kind of search engine result is completely free of charge and is becoming more and more popular as a way of improving ROI (return on investment) when compared with every penny spent on pay per click (PPC) or comparison sites.

There are many ways to employ your skill when it comes to SEO and Dubai based rankings on Google and other engines - beit genuine or classed as cheating (commonly known as spammimg). Of course Google is not so keen on quick fixes for websites - it only wants to see the genuinely relevant and bonefide sites being promoted close to the top, so they keep on working hard to prevent the keyword crammers and spammers from making any money with decent results.

There are obvious limitations for traders, mainly the same as the high street in that it doesn't make sense to have 100 shops, maybe 2 or 3 is optimal. This means the importance of the success of these few portals is paramount. In later posts I will point out the basics for a successfully optimized website.

Welcome to SE Dubai - the website optimization website for Dubai

This website is posted on Google's 'Blogger' and is an introduction to my services.

I am based in Sheffield in the UK at the moment but supply SEO services to any company based in the UAE or more specifically Dubai. I have 6 years experience with SEO in competitive markets. I have achieved top 10 rankings for all major white goods manufacturers and held a number 1 position for search phrases with over 100 million results for over 5 years.

My services include best practice methods for natural search engine optimization. My methods are not a secret - I just work hard and smart and I get results. My experience includes every area of SEO - market analysis - keyword analsys - website conception - SEO friendly structure - content management - URL and keyword density - code to text analysis - pagerank optimization - life long learning!

I love my work and can get to the top of the market for any phrases with the right means. Please feel free to contact me about my services.